What information do we collect?
Personal Information: Personal information is information that identifies, relates to, or could reasonably be linked to you as a customer. This may include your name, address, telephone number, e-mail address, account number, demographic information, and other information relating to you and your purchases. We only collect personal information from you when you: 1) register on the Site and create an account, including any account created using already established social networking accounts such as Facebook, Instagram or Twitter; 2) complete a survey; 3) sign up for our e-mail list or newsletter; 4) share content from the Site; 5) contact us by e-mail or by using the chat feature for any reason; or 6) order products and services.
The Site is a general audience site and is not targeted to or intended for use by minors without parental consent. We do not knowingly collect personal information from minors without parental consent. If we know a person is a minor, we will not sell his or her personal information without affirmative authorisation from a parent or guardian.
Non-personal Information: As part of the standard operation of the Site, we may collect certain non-personal information from you, including your Internet IP address, browser type, domain name, operating system, and referring website addresses. In addition, we may collect information about your browsing behaviour, including the date and time you visit the Site, the parts of the Site you visit, the amount of time you spend viewing the Site, and the number of times you visit the Site. This data helps us understand trends and customer needs so that we can tailor products and services to customer desires for a better shopping experience.
How do we collect your information?
Clickstream Data: Clickstream data records your Internet activity to capture non-personal information. This record is used for collecting, analysing, and reporting data about how you use the Site.
Pixel Tags: A pixel tag (or “web beacon”) is a small string of code that represents a clear graphic image and is used in conjunction with a cookie. Pixel tags allow us to capture additional information about a visitor's actions on a website, including a visitor's cookie number, viewing history, description of the tagged page, and details about purchased items. Pixel tags help us analyse our customers' online behaviour and measure the effectiveness of our website and our advertising. We work with service providers that help us track, collect, and analyse this information.
How do we use the information we receive?
Making changes to your cookie settings: You can change your cookie preferences or withdraw your consent at any time. We remind you that the cookies you accepted previously might remain stored in your browser. You can remove existing cookies by deleting the cookies via your browser. You may also adjust your browser settings to prevent websites from setting cookies altogether. The help function of your browser should contain instructions on how to set your device to accept all cookies, to notify you when a cookie is issued or to not receive cookies at any time.
Third Party Advertising Partners: We use third party service providers to serve advertisements on our behalf. These advertising service providers may collect non-identifiable information about your interactions with us. This non-identifiable information does not include your name, address, e-mail address, or other personal information. The information is collected using cookies and pixel tags. Our service providers may also use the information about your visits to other websites to target advertisements for products and services available from Mattress By Appointment. Currently, we use third party-placed tracking pixels and cookies from Xandr, Facebook, and Google.
E-mail Marketing: If you opted to receive marketing e-mails from us and wish to unsubscribe, you can do so by clicking on the Unsubscribe hyperlink at the bottom of the marketing e-mail you receive. We will note in our database that you have elected to opt out of future e-mails from our company. Your record will remain in our database but you will not receive any future mailings unless we manually opt you back in. You may also choose to opt out of e-mails by e-mailing us at customerservice@MattressByAppointment.com. If you choose to opt out with this method, please be sure to include the e-mail address that you would like us to unsubscribe.
How secure is our Site?
Mattress By Appointment takes your security seriously. We have taken physical, electronic, contractual, and managerial steps to safeguard and secure the information we collect from Site visitors. Access to private and confidential data is limited to employees with a specific need to retrieve this information. To maintain this highest level of security, we do not store private information on the Site. Your information is encrypted before it is transmitted across the Internet. Secure areas of our website include the checkout process, account management, and order status. When you create an account on our site, we will store some of your personal information, including your name, login information (except passwords), shipping address, billing address, order information, wish list information, and payment settings. If you log in using a social media site such as Facebook, we will capture and store that login information. You also have an obligation to safeguard your own personal information. If you set up an account on our site, it is your responsibility to keep your password and profile information confidential. We recommend using a complex password with unique numbers, letters, and special characters.
Unforeseen Circumstances: As we continue to develop our business, we or our affiliates may sell or buy other businesses or entities. In such transactions, personal information may be transferred as business assets. In the event of a sale of our company or a sale of all or substantially all of our assets, your personal information may be sold and transferred in connection with that sale, except as prohibited by applicable law.
Complaints: If your request or concern is not satisfactorily resolved by us, you may approach your local data protection authority, which can provide further information about your rights and our obligations in relation to your personal data, as well as deal with any complaints that you have about our processing of your personal data.